 |
NEWS RELEASE 12th January 2000

Science Photo Library 'state of the eARTh' calendar
highly commended

Judges
at The National Business Calendar Awards Competition have awarded a highly
commended certificate to the Science Photo Library in the category for typographic/free
standing calendars and a certificate of merit in the Excellence in colour
reproduction category.
The competition, sponsored by the British Advertising Calendar Association,
British Printing Industries Federation, The London College of Printing, Wiggins
Teape and Petrushkin has been running for 32 years. It aims to extend the
use of printed calendars and encourage excellence in design and production.
This year it attracted approximately 350 entries.
SPL's desktop calendar has a fitting topic to mark the Millennium the
'state of the eARTh'! This title reinforces SPL's current 'state of the ART'
theme, which is being used in display advertisements and direct mail postcards.
Marketing director Maria Storey says: "The earth is a subject that is visually
interesting and accessible through our pictures. Our calendar develops the
current advertising theme using leading edge images that are also artistic.
The calendar images of the earth are all seen from unusual perspectives and
are not immediately recognisable for what they are. Full caption information
is given on the reverse of each page.
"Although we did not want to produce a calendar that was too strongly environmental,
this interpretation is there as an underlying theme. June, for example, is
illustrated by a polluted beach and November by light pollution."
Designed by Richard Adam Associates, SPL's calendar was printed by The Beacon
Press on totally chlorine-free paper, Hello Silk, from Robert Horne Assocs.
The Science Photo Library is the world's leading photo agency specialising
in science, medicine and technology, with over 120,000 images in its collection.
Independent, privately owned and the only one of its kind in Britain, SPL
is renowned for its high quality picture bank, created by photographers, illustrators,
scientists and medical specialists.



Images from SPL's Calendar 2000

For more information please contact Maria
Storey, Marketing & Communications Director, Science Photo Library, 327-329
Harrow Road, London W9 3RB Tel: 020 7432 1100 Fax: 020 7286 8668 www.sciencephoto.com
Note to editors: for more details or to arrange an interview contact Patricia
Lotery or Fiona Davis-Coleman at PoLo PR, 30 Shrewsbury Avenue, London SW14
8JZ Tel: 0181 876 4242 Fax: 0181 876 8900 e-mail: info@polopr.co.uk
To obtain photographs: please send a request by e-mail to: Maria
Storey
|
 |